Our story

Lemonade Day is coming to the Rockwall Area!

Help us empower today’s youth to be tomorrow’s entrepreneurs!

Lemonade Day is a free, fun, experiential learning program that teaches youth how to start, own and operate their own business – a lemonade stand.

The foremost objective of Lemonade Day is to empower youth to take ownership of their lives and become productive members of society – the business leaders, social advocates, volunteers, and forward thinking citizens of tomorrow.

Each child that registers receives access to the Lemonade Day curriculum that teaches them lessons like creating budgets, setting profit-making goals, serving customers, repaying investors, and giving back to the community. Along the way, they acquire skills in goal-setting, problem solving, and gain self-esteem critical for future success. They keep all the money they make and are encouraged to spend some, save some and share some.

NEW ADDITION FOR 2024! 
Junior Market 

This year, we are bringing a new, exciting addition to Lemonade Day 2024! This addition is called the "Junior Market". This year, each participant will have the option to set up their booth at the Junior Market or at the additional locations listed. To join the Junior Market, you must have completed the Lemon U Program by completing a Financial Literacy & Marketing course. We are so excited to have this as a part of the Lemonade Day Program for 2024! 

You can sign up for the Junior Market on April 1st!